Privacy Policy

Your trust is important to us. Therefore, we respect data protection and inform you about the collected and stored data and your rights to information, correction, blocking and deletion.

Data collection and storage

When a website is visited, the browser generally sends information about the browser type and version, the operating system used, the referrer URL, the IP address, the file name, the access status, the amount of data transferred, the date and time of the server request. These data cannot be assigned to a person or other data sources and are initially saved and deleted after a statistical evaluation.

Cookies

Your browser also stores so-called cookies. These are files that are intended to make surfing the Internet more user-friendly. The saving of cookies can be switched off in the settings of your browser.

Information, correction, blocking and deletion

Personal data will only be collected with your consent for the purpose of answering enquiries, processing contracts and technical administration and will be stored inaccessible to third parties. The data will only be passed on to third parties for the purpose of contract processing or with your consent, which can be revoked at any time. Personal data will not be passed on or sold.

You can request information about the stored data, the purpose of storage and its origin at any time. In addition, there is a right to correction, blocking and deletion of the personal data in accordance with the statutory provisions. A corresponding request or a request for correction, blocking or deletion of the personal data is possible via the contact details given on the website.

Use of the remarketing or "similar target groups" function of Google Inc.

We use the remarketing or "Similar Target Groups" feature of Google Inc. ("Google"). This feature allows us to target visitors to the Website with advertisements by delivering personalised, interest-based advertisements to visitors to the Website when they visit other websites in the Google Display Network. Google uses "cookies" to help the website analyze how users use the site, which is the basis for creating interest-based advertising. For this purpose, Google stores a small file with a sequence of numbers in the browsers of the visitors to the website. This number is used to record visits to the website and anonymous data on the use of the website. No personal data of website visitors is stored. If you subsequently visit another website in the Google Display Network, you will be shown advertisements which most probably take into account previously accessed product and information areas. You can permanently disable Google's use of cookies by following the link below and downloading and installing the plug-in provided there: https://www.google.com/settings/ads/plugin. Alternatively, you can disable the use of cookies by third parties by going to the Network Advertising Initiative's opt-out page at http://www.networkadvertising.org/choices/ and following the opt-out information provided there. Further information about Google Remarketing and Google's privacy policy can be found at: http://www.google.com/privacy/ads/.

Privacy policy on the use of Google AdWords

Google AdWords is an internet advertising service which allows advertisers to display ads both in Google's search engine results and in the Google advertising network. In the Google advertising network, the ads are distributed on theme-related internet pages by means of an automatic algorithm and in accordance with the keywords previously defined.

The company operating the Google AdWords services is Google Inc, 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

The purpose of Google AdWords is to advertise our website by displaying interest-relevant advertising on the websites of third-party companies and in the search engine results of the Google search engine and by displaying third-party advertising on our website.

If you reach our website via a Google ad, a so-called conversion cookie is stored on your information technology system by Google. A conversion cookie loses its validity after thirty days and does not serve to identify the person concerned.

If the cookie has not expired, the conversion cookie is used to determine whether certain sub-pages, e.g. shopping cart from an online shop system, have been called up on our website. The conversion cookie enables both we and Google to track whether a person concerned who has reached our website via an AdWords ad has generated a turnover, i.e. whether he or she has completed or cancelled a purchase of goods.

The data and information collected through the use of the conversion cookie is used by Google to create visit statistics for our website. These visit statistics are used by us to determine the total number of users who were referred to us via AdWords advertisements.

By means of the conversion cookie, personal information, for example the Internet pages visited, is stored. Whenever you visit our website, personal data, including the IP address of the Internet connection used by the person concerned, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may pass on this personal data collected via the technical process to third parties.

You can prevent the setting of cookies by our website at any time by means of a corresponding setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Google from setting a conversion cookie on the information technology system of the person concerned. In addition, a cookie already set by Google AdWords can be deleted at any time via the Internet browser or other software programs.

There is also the possibility to object to interest-based advertising by Google. For this purpose, the link www.google.de/settings/ads must be called up from every internet browser used and the desired settings made there.

Further information and Google's applicable privacy policy can be found at https://www.google.de/intl/de/policies/privacy/.